How to: Make Facts and Figures Fascinating and Friendly! Web, Broadcast, Print, Powerpoint

A better way to showcase stats
Better ways to show off stats!
*updated 6/15/10 scroll all the way down for bonus links to infographics including 40 fantastic infographics!

Ok, you’re excited! You’ve done the research to turn up sales figures that will turn heads but what the heck are you going to do with a list of arbitrary numbers on a spreadsheet?!? How do you turn a dry static stat riddled excel sheet into a sea of emotional sizzle??? Well, if you haven’t met already, let me introduce you to the “Infographic” and it’s video partner.

Below you’ll find examples of entertaining, fascinating and powerful visuals that were surely, at one point, completely boring piles of facts & figures!

The INFOGRAPHIC VIDEO: This is a great example of how to shape research into a series of powerful examples everyone can relate.

The INFOGRAPHIC: Without a doubt the combination of rapid growth & the “measurement factor” of online advertising is driving the buzz surrounding social networking but, even still, there are few LESS interesting things than web stats! Here’s a great way to showcase figures that would be otherwise eye glazing. Click for a larger view.

Facebook: What You Probably Didn't Know
Infographic Facebook: What You Probably Didn't Know

[Source: Online PhD Programs for]

Infographic The Tiger Woods Economy
Infographic The Tiger Woods Economy


Amazing way to showcase stats
Great infographic on match making



5 More Infographics

The Truth About Impulse Shopping [Infographic]

How Are Teens Using Their Cell Phones? [infographic]

The 20 Best Companies to Work for in 2010 [Infographic]

Everything You Need To Know About Twitter (Infographic)

The Facebook Story In An Infographic

Got great examples for ways to showcase stats in pics or videos? Love to see them! Please share in the comments!

Bonus “how to” link: The Anatomy of an Infographic: 5 Steps to creating a powerful visual

BONUS #2: @GuyKawasaki: 40 fantastic infographics

Good luck!


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Richard Bouchez is a certified Inbound Marketing professional specializing in Social Media Marketing & New Media content development. Richard’s web, audio & video work has been honored with Emmy, Promax & CBA awards.